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After spending more than 30 years in the media, public relations and association management in Edmonton, Alberta, I’m now consulting for a number of associations and other organizations and also speaking to large groups at conferences and meetings. I have worked with several different associations, both big and small, and have conducted media training and public speaking sessions, social media seminars and handled a number of special projects. |
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One of the biggest differences in profile that any association can make is the way its spokespeople work with the media. Training can set you up for success. Also, from time to time, groups need help behind the scenes in dealing with the media, especially when a controversy arises. |
Public Speaking & Presentations
Virtually every association leader is responsible for some form of public speaking. Some do it very well, but others need assistance to learn how to speak to groups. There's no greater return on investment for organizations than to have their people trained to speak and make public presentations |
 Special Projects
Conducting a research project, developing and implementing a new initiative or marketing campaign, revising or updating association bylaws, or anything that covers a short term need can be handled. The cost is less and a professional job will get done. |
