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Corporate Media Training

A Decade of Media Training Experience


You want someone you can rely on to provide media relations training. Someone who has knowledge, experience, and can deliver training to make your leaders more effective spokespeople and have fun at the same time. You've come to the right place because I have a decade of media relations training and have hundreds of happy customers.


I worked in the media for 15 years in roles ranging from reporter and anchor, to talk show host, to News and Public Affairs Director and Assignment Editor.  I have done media training and spoken about the media across Canada for the past ten years and live in Edmonton, AB. Please check the Testimonials page for comments from some of the groups I have worked with.


My media relations training sessions are usually a day or half-day in length. They include a presentation to let participants know how the media works and ways they can thrive in any media situation. To learn more about media training course content, please check the Media Tips page on my website.


We then work on developing key media messages that your people and organization can use in actual media interviews. Finally, I assume the role of a reporter and conduct interviews on camera to put everything taught into practice, followed by a critique.


Check out my video to get a better idea of why you should consider hiring me for media relations training.


I’m the only media trainer in Canada that offers you the following:

  • An introductory video for each client to let participants know what to expect from the media training session
  • Everyone receives the e-version of my book The Honest Spin Doctor
  • Participants receive a downloadable version of Grant Ainsley’s Media Training Manual with sample communications and social media policies, and other takeaway material
  • All video interviews are provided to the organizer within 24 hours of the media training session
  • Up to three hours of free consultation after the training, just in case you have an issue you need to focus on and need my help

I’m the only media trainer in Canada who’s a member of the Canadian Association of Professional Speakers (CAPS), that has a Code of Ethics for its members to provide assurance when you hire me. I gave back to my industry by serving on both the local and national Boards of Directors for CAPS.


I’m also the only Canadian media trainer whose media relations training course has received Gold Seal Certification from the Canadian Construction Association.


Enough about me. You determine the topics used for the training, when and where it's delivered and the number of people you need to get trained. I'll handle the rest - better than anyone else in Canada.



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