Monday, November 30, 2020

Commentary

6 comments
2020-12-01 11:02:57 -07:00

Great post. Every good communications strategy needs to evolve and change, especially for anything on-going for such a long time. It's appropriate to be asking questions at this point and challenging if it's time for a change.

2020-11-30 09:55:08 -07:00

I used to always read that 2% of people are a-holes, but I have always believed it was 52% or higher. I know, as I worked in local government for over 20 years trying to educate people (don't flush that, don't pour paint down a sewer, don't litter, don't park there, don't drive so fast). I have appreciated the various governments' communications on Covid-19, especially Ontario's. I have seen tributes to those who died and interviews with their families. I've seen frontline workers begging and I've seen doctors and nurses crying. If that doesn't move you, nothing will. The problem is that the anti-maskers don't watch CBC or CTV or any other valid journalism network - they only read Breibart or select Facebook hate pages. How does anyone reach them? Maybe it's closer to what my dad always said...you can't fix stupid (or selfish).

2020-11-30 10:20:25 -07:00

Great points. How do you communicate with people when you can't find them and if you can, will they listen?

I do like your Dad's line - You can't fix stupid.
-Grant

2020-11-30 09:26:40 -07:00

Same old, same old. Nobody trusts governments anymore. We are clearly divided in this country.

2020-11-30 09:18:56 -07:00

Government advertising us usually lame, but we really don't have a communication problem. We have a willful ignorance problem.

2020-11-30 10:20:54 -07:00

Agreed.
-Grant